2017: No revenue, no social presence. 2024: $440k+ in revenue, 875K+ social media followers. 💸 How did I achieve this transformation? 🤔 It wasn’t just about random sleepless nights and hard work. Here are the key strategies that made a difference: 1. Expanding My Skill Set 💻 What I Did: → Started as a content writer and then transitioned into marketing and copywriting. Why It Worked: → Diversifying my skills opened up new opportunities and helped me stand out in a competitive market. Tip: Continuously develop new skills and find the ones that align with your goals. 2. Building a Strong Social Presence 📸 What I Did: → Created a personal brand, studied social media algorithms, produced valuable content, and leveraged trends. Why It Worked: → A strong social presence attracted more followers and clients, ensuring steady business growth. Advice: Focus on growing one platform at a time. 3. Creating Value-Added Content What I Did: → Focused on producing content that provides real value to my audience, such as how-tos, tips, and insights relevant to their interests. Why It Worked: → Value-added content builds trust and positions you as an authority in your field. Strategy: Always aim to solve problems or provide insights that your audience can benefit from. 4. Effective Networking 👏🏼 What I Did: → Connected with like-minded professionals, attended industry events, and engaged in meaningful conversations. Why It Worked: → Networking opened doors to unexpected opportunities and provided valuable referrals. Pro Tip: Share book snippets or insightful articles to start meaningful conversations and build strong connections. 5. Mastering Sales 🛒 What I Did: → Improved my sales skills, including pitching, negotiation, and closing deals. Why It Worked: → Good sales skills are essential for converting prospects into clients, and helping people naturally leads to sales. Hope this helps 😁 Question - What are the top 3 skills you think one must have to grow their business?
Career Advancement Tips
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SELF BELIEF > INTELLIGENCE Believing in yourself is often more critical than raw intelligence. Intelligence can sometimes lead to overanalysis, hesitation, and self-doubt, hindering progress. On the other hand, confidence drives action, resilience, and the ability to learn from failures. Balancing intelligence with self-belief enables you to take risks, make decisions, and persevere through challenges. 1. Cultivate Self-Belief: * Affirmations: Start each day with positive affirmations reinforcing your abilities and potential. Statements like "I am capable," "I trust my judgment," and "I can achieve my goals" can boost your confidence. * Celebrate Successes: Keep a journal of your achievements, big or small. Reflecting on past successes can remind you of your capabilities and build your self-esteem. 2. Manage Overthinking: * Set Time Limits: When faced with a decision, give yourself a specific amount of time to analyse and then commit to a choice. This prevents paralysis by analysis. * Simplify Decisions: Break complex decisions into smaller, manageable parts. Focus on one aspect at a time to avoid feeling overwhelmed. 3. Embrace Failure: * Learn and Adapt: View failures as opportunities to learn and grow. Analyse what went wrong, adjust your approach, and try again with newfound knowledge. * Resilience Practice: Develop resilience by challenging yourself to step out of your comfort zone regularly. The more you face and overcome challenges, the more confident you will become. 4. Balance Intelligence with Action: * Trust Your Gut: Sometimes, intuition can guide you better than overanalysis. Learn to trust your instincts and make decisions with confidence. * Take Calculated Risks: Use your intelligence to assess risks, but don’t let fear of failure stop you from taking action. Embrace uncertainty and move forward with confidence. 5. Seek Support: * Mentors and Peers: Surround yourself with supportive people who believe in you and encourage your growth. Seek mentors who can provide guidance and feedback. * Positive Environment: Create an environment that fosters positivity and growth. Minimise interactions with negative influences that may undermine your confidence. 6. Continuous Improvement: * Lifelong Learning: Commit to continuous learning and self-improvement. Embrace new challenges and opportunities to expand your skills and knowledge. * Set Realistic Goals: Establish achievable goals that push you slightly out of your comfort zone. As you achieve these goals, your confidence will grow.
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“𝐘𝐨𝐮 𝐝𝐨𝐧’𝐭 𝐡𝐚𝐯𝐞 𝐭𝐡𝐞 𝐫𝐞𝐥𝐞𝐯𝐚𝐧𝐭 𝐰𝐨𝐫𝐤 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞..." That’s what they told me, too. When I transitioned from taxation to Investment Banking, mergers & acquisitions, I heard it all— ❌ “You don’t have the right background.” ❌ “It’s too late to switch now.” ❌ “Start from scratch or stay where you are.” But I refused to let a job title define my future. Instead, I focused on what I did have: Analytical skills, Financial acumen, and the ability to solve complex problems. I learned, I networked, and I proved my worth. Your “irrelevant” experience is actually your secret weapon. Most people think: ❌ “I need to hide my background in marketing now that I’m going into tech.” Smart people think: ✅ “My marketing background gives me a unique edge in tech because I understand user psychology in ways pure technical people never will.” Remember, career transitions aren’t about starting over. They’re about repositioning yourself. If you're looking to make a switch, here’s how to do it without wasting years: 1️⃣ Leverage Transferable Skills – Your past experience holds value. Learn to reframe it. 2️⃣ Start creating before you apply – Proof of work speaks louder than any resume. 3️⃣ Network with Intent – The right conversations open doors faster than cold applications. 4️⃣ Position your experience strategically – A compelling story beats a perfect background. 5️⃣ Upskill smartly – Learn what actually matters for your new role. I know how tough it can be because I’ve been there. But I also know that making a career pivot is possible—without starting from scratch. If you’re looking to transition careers and don’t know where to start, let’s talk. I’d love to help. Drop a comment or DM me. Your past doesn’t define your future. You do. LinkedIn LinkedIn News India LinkedIn Guide to Creating #mindset #career #transition #knowledge #skills #upskill
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Struggling with the job search? Stop submitting dozens of online apps and crossing your fingers. Try this instead: Start by setting aside 2-3 days. Use that time to research the heck out of companies in your target industry. Learn about their products, customers, finances, people, and culture. You’ll cross a lot of places off your list — that’s a good thing! Work to narrow down the list until you have 15 companies you really love. Now focus 100% of your time and energy on those companies. Invest time creating highly personalized resumes and cover letters, then apply. Begin building relationships with potential referrals. Start with people you know — can anyone in your circle introduce you? Then message decision makers (hiring managers, potential peers) directly. Finally, think about how you can go above and beyond to show how much you want to work there. Can you share potential solutions to a challenge? Can you help identify a new opportunity? Can you perform a competitive analysis? Can you gather feedback on a new initiative? Package that up in a deck and lead with it (I call these Value Validation Projects). Moral of the story? Stop going 100 miles wide and one mile deep. Instead, choose a small set of companies you’re genuinely excited about and invest 100% in them.
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9 soft skills to accelerate your career: 1. Make People Feel Important (SHR Method) Your formula to be charismatic: Seen • Give eye contact • Offer a specific compliment Heard • Ask good questions • Be interested, not interesting Remembered • Follow up • Remember name(s) • Recall something you discussed — 2. Hone Your Body Language (7-38-55 Rule) People will like/dislike your communication based on: • 7% words • 38% tonality and face • 55% body language Stand up straight, pull your shoulders back, make eye contact, smile, give a firm handshake... You will be dangerous. — 3. Master the 4-Bullet Update Powerful people are busy. (They might not remember what they asked you to do.) Give an update with this outline: • Here's what you asked me to do • Here's what I did • Here are the risks/blockers (if any) • If given more time, I'd do this — 4. Record and Study Your Speaking The best communicator I know told me her secret: She records her calls. Then she replays them, studies them (like an athlete watching game film). You'll cut 'ums' and 'likes.' 99.9% won't do this. Be the outlier. — 5. Ask Rapport-Building Questions Your network is your net worth. Build bonds with these Qs: • What neighborhood are you in? • Do you have any siblings/kids? • How'd you meet your partner? (if mentioned) • Any fun upcoming trips? Simple, but most people miss this. — 6. Send 'Friday Highlights' If you're new to a team, do this to build trust. Every Friday, send your supervisor(s) a short email. Two parts: 1) Highlights from the prior week • Big tasks completed • People networked with • Extracurriculars (like affinity groups) 2) Upcoming activities for next week • Forward-looking big tasks and networking Friday Highlights will help you: • Build trust • Hold yourself accountable • Tactfully self-promote (perception is reality) • Have everything you need for self-reviews — 7. Don't Complain or Gossip. Ever. Nobody likes to hear complaining. So why do we do it ourselves? (Respectfully standing up for yourself is different.) Separately, when you talk bad about others, people wonder if you talk bad about them too. Just don't do it. — 8. Remember ALL the Names A person's favorite sound is their name. I have a theory about their 2nd favorite sound: The names of their loved ones and pets. Whenever you hear one mentioned, write it down. Later, ask *by name* about them. You will stand out. — 9. Give Yourself a Personal MBA Willingness to learn is a crucial soft skill. I wrote a popular thread on how to give yourself a personal MBA (in 6 months). All it takes to finish? Read 30 mins daily. — 📌 Want to receive a high-res PDF of this one-pager? 1. Follow Ben Meer 2. ♻️ Repost to help your network 3. Subscribe to my free newsletter: https://lnkd.in/ewnjDzas Follow the steps above, and I'll send you this and 8+ of my best infographics for free.
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If you don’t grab a serious opportunity by 46, there’s a strong chance you’ll be pushed into early retirement by 52. Not by choice— but because the system will quietly stop picking your resume. It’s sad. It’s unfair. But it’s very real. I’ve been in leadership hiring for 25+ years. And every time I forward a capable, experienced candidate aged 50+, the response from HR is almost always the same: “Let’s hold for now.” “Maybe too senior for the role.” No response at all. Meanwhile, reports say human life expectancy is increasing. People are living longer, healthier lives. But strangely, the professional shelf-life hasn’t moved an inch. Why? Because we’ve been conditioned to rely on our resumes to open doors. But after a certain age, your resume alone stops working. So how do you stay relevant? If you want to keep getting hired after 50, you must start building your network like your career depends on it—because it does. Make people remember your name. Be present in industry circles, offline and online. Join forums, write, speak, mentor, and stay visible. Build relationships where you are seen as a business enabler, not just a job seeker. Because while HR may pause at your age, decision-makers won’t—if they know you and trust your value. This isn’t about being social. This is about survival. The future belongs to those who are known, respected, and remembered. Don’t wait for your resume to do the talking. Be in the room. Stay in the game.
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If I had to restart my FP&A career from zero, this is exactly what I would do: And I'd do it in this exact order. 1) Accounting fundamentals Not because FP&A is accounting. Because you can't spot what's broken if you don't know what "right" looks like. 2) Excel, properly Not VLOOKUP. Not basic pivots. Power Query. Dynamic arrays. Model architecture that doesn't collapse when someone changes an assumption. 3) A real BI tool Power BI or Tableau. Pick one. Go deep. Dashboards aren't deliverables. They're the language your business partners actually read. 4) Financial modeling Three-statement models. Scenario logic. Sensitivity tables. Build them until you stop thinking about the mechanics and start thinking about the story. 5) Business operations Walk the warehouse. Sit with sales. Ask why deals slip. The best FP&A analysts I've worked with didn't learn this in a course. They learned it by leaving their desk. 6) Communication Not PowerPoint. Not slide design. How to tell a CFO something they don't want to hear, clearly, without flinching. Most people get the first 4 right. The last 2 are what separate analysts from advisors. After 25 years, I'd still learn them in this order. The fundamentals don't expire, even when the tools do.
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Advice for women in their 20s “Instagram is cute, but I need you to take LinkedIn seriously.” - Brandon Smithwrick 🧠 Invest in your professional presence. Optimize your LinkedIn profile. 1. Use a Professional Photo Importance: Profiles with photos get up to 21x more views. Action: Choose a recent, professional, and approachable photo. Pro Tip: Set your profile visibility to ‘Public’ to increase reach. 2. Create a Short Profile Post or Video Introducing Yourself Purpose: Introduce yourself in a post or 30-second video. Action: Be conversational, share your story, and highlight your expertise. 3. Craft a Headline That Shows Who You Are Opportunity: Showcase who you are, not just your job title. Action: Highlight your expertise, personality, and what you bring to the table. Pro Tip: Add name pronunciation and pronouns. 4. Turn on Creator Mode to Highlight Your Content Benefit: Access features like analytics, newsletters, and LinkedIn Live. Action: Turn on Creator Mode. 5. Feature Your Best Work in the Featured Section Use: Highlight important work, links, videos, and articles. Action: Select 2-3 pieces of content you are most proud of and showcase them in the Featured section. 6. Write a Compelling About Section Function: Your personal elevator pitch. Action: Summarize your mission, motivation, and skills in a few paragraphs or bullet points. Include key achievements and what drives you. 7. Detail Your Experience with Clear, Concise Achievements Content: Focus on your current role, projects, accomplishments, and impact. Action: Write about specific projects, results, and the value you brought to your roles. Use bullet points for clarity. Pro Tip: Pin work (e.g., videos, presentations) to each experience to showcase your work. 8. Post Valuable, Engaging Content Regularly Content: Share insights, tips, and stories that add value to your audience. Action: Post weekly, using a natural and conversational tone. Use 3-5 relevant hashtags. Pro Tip: Share leadership or career advice with personal stories to make it unique. 9. Engage with Your Network Authentically Engagement: Like, comment, and share posts from your connections. Action: Ask questions, join discussions, and provide thoughtful feedback to others' posts. 10. Build Meaningful Connections Networking: Connect with people in your industry, mentors, and peers. Action: Personalize connection requests and follow up with a message to start a conversation. Your network wants to support you. They want to refer you for jobs and recommend your business. Make it easy for them by having a strong LinkedIn presence. Don’t underestimate the power of LinkedIn in shaping your career. What advice do you have for women in their 20s? Please share in the comments ⬇️ If you found this helpful, follow Caitlyn Kumi and Miss EmpowHer for more personal and professional development content.
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Deborah Liu was a long-time VP at Facebook where she built and launched multiple billion-dollar businesses, including Facebook Marketplace. Prior to Facebook, she was a Director at PayPal and eBay. She now serves on the board of Intuit and, for the past 3.5 years, has led Ancestry as CEO. In our conversation, we discuss: 🔸 Why you should PM your career like you PM your product 🔸 Advice for succeeding as an introvert 🔸 Strategies for incubating new products within large companies 🔸 Creating a successful 30-60-90-day plan 🔸 The pitfalls of perfectionism 🔸 The value of resilience and turning failures into stepping stones 🔸 How to leverage coaching in your career development 🔸 Much more Listen now 👇 - YouTube: https://lnkd.in/gvpRD46V - Spotify: https://lnkd.in/gqEQUcKQ - Apple: https://lnkd.in/gmNhk9f2 Some key takeaways: 1. Treat your career like a product roadmap. Start by defining your long-term career goals and envision where you want to be in 5 or 10 years. Break these goals down into smaller, actionable milestones, similar to setting quarterly objectives for a product. Develop a career plan that includes key skills to acquire, roles to target, and metrics for success. Regularly review and adjust this plan based on your progress and any new opportunities or changes in your industry. 2. Introverts need to learn to speak up. Whether you like it or not, the business world favors extraversion. So if you don’t share your opinions and market your wins, you’ll limit your career progression. If you’re a leader, focus on creating an inclusive environment where your entire team has an opportunity to speak up, not just those who are naturally confident in group settings. 3. If the idea of self-promotion makes you feel uncomfortable, consider changing your perspective on what this process achieves. Think about it as a way of advocating for your team’s needs and resources, or sharing important metrics you’ve all achieved. When we shift the focus from “This is about me” to “This helps everyone,” the value of self-promotion becomes far clearer—and much more palatable. 4. When starting a new role, create a structured 30-60-90-day plan: a. 30 days (listening and learning): Meet with as many team members and stakeholders as possible (aim for 50 to 60 people) to understand their perspectives, challenges, and wish lists. b. 60 days (aligning and planning): Based on your learnings, identify one or two areas where you can make a tangible impact in the short term. Develop a plan to address these areas and present it to your team. c. 90 days (execution and impact): Begin implementing the plans and changes that have been agreed upon. Focus on delivering quick wins to build credibility and demonstrate value. At the end of the 90 days, review your achievements and the feedback received.
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Almost every time I speak with juniors or college students, I get asked the same question: “I’m not sure what field I want to work in. How do I decide what to do?” It’s a completely normal feeling — and honestly, I’ve been there too. When I first entered college, I had no clue what specialization to take or what career path to pursue. But here’s the truth: You don’t need to have it all figured out right away. What you need is a plan to explore and narrow it down. Here’s what I tell anyone who asks: 📍 𝗗𝗼𝗻’𝘁 𝗢𝘃𝗲𝗿𝘁𝗵𝗶𝗻𝗸 𝘁𝗵𝗲 𝗕𝗶𝗴 𝗣𝗶𝗰𝘁𝘂𝗿𝗲 — 𝗦𝘁𝗮𝗿𝘁 𝘄𝗶𝘁𝗵 𝗬𝗼𝘂𝗿 𝗜𝗻𝘁𝗲𝗿𝗲𝘀𝘁𝘀 List a few things you genuinely enjoy or find intriguing — like writing, data analysis, designing, or public speaking. Don’t worry about how they translate into a career just yet Action Step: Write down your interests without worrying about how they translate into a career. The point is to recognize your natural inclinations. 📍 𝗘𝘅𝗽𝗲𝗿𝗶𝗺𝗲𝗻𝘁 𝘄𝗶𝘁𝗵 𝗦𝗵𝗼𝗿𝘁-𝗧𝗲𝗿𝗺 𝗖𝗼𝗺𝗺𝗶𝘁𝗺𝗲𝗻𝘁𝘀 Try out your interests through short-term activities like joining a club, taking a beginner’s course, or volunteering for a project. Give it 2–4 weeks and see if you enjoy the process Action Step: Try something for 2–4 weeks and assess: Did you enjoy the process? Did it feel meaningful? 📍 𝗧𝗮𝗹𝗸 𝘁𝗼 𝗣𝗲𝗼𝗽𝗹𝗲 𝗪𝗵𝗼 𝗔𝗿𝗲 𝗔𝗹𝗿𝗲𝗮𝗱𝘆 𝗗𝗼𝗶𝗻𝗴 𝗜𝘁 Reach out to people working in fields you’re curious about. Ask about their day-to-day work, the skills they use, and what they enjoy or dislike about their roles Action Step: Message 3 professionals on LinkedIn and politely ask for a 15-minute chat. Most people are willing to help if you’re genuinely curious and respectful of their time. 📍 𝗙𝗼𝗰𝘂𝘀 𝗼𝗻 𝗦𝗸𝗶𝗹𝗹𝘀, 𝗡𝗼𝘁 𝗧𝗶𝘁𝗹𝗲𝘀 Identify the skills you want to develop rather than getting stuck on job titles. Whether it’s data analysis, storytelling, or management, skills are transferable and will shape your career regardless of the role Action Step: Pick one skill you’re curious about and spend an hour a week learning or practicing it. 📍 𝗔𝗹𝗹𝗼𝘄 𝗬𝗼𝘂𝗿𝘀𝗲𝗹𝗳 𝘁𝗼 𝗣𝗶𝘃𝗼𝘁 Your first choice doesn’t have to be your final choice. Reflect every few months to see if you’re still enjoying your current path. It’s okay to change directions as you learn more Action Step: Set a reminder to reflect every 3 months: Are you still enjoying your current path? If not, what’s next? The Bottom Line: You don’t have to know your exact career path at 20. Just focus on exploring, learning, and building foundational skills — the clarity will follow. To everyone feeling overwhelmed — take it one step at a time. And remember, not having it all figured out is okay — it’s part of the journey. What’s one career option you’re currently exploring? Share below — I’d love to hear your thoughts!👇 #CareerAdvice #CollegeTips #FindingYourPath #SkillBuilding #CareerExploration #EarlyCareerInsights