Think about the last presentation you sat through. Do you remember anything from it? Probably not. Most presentations fail because they are: ❌ Overloaded with bullet points ❌ Devoid of emotion ❌ Data dumps with no clear story The good news? You can make your presentation unforgettable with these 7 simple shifts: 1. Start with a Hook, Not an Intro Most presenters begin with "I'm excited to be here today..." and lose the audience immediately. Fix: Grab attention from the start. Example: “Your company is losing $10M a year—and you don’t even know why.” 2. Tell a Story, Not Just Data People remember stories, not statistics. Instead of listing facts, wrap them in a compelling narrative. Fix: Use the “Problem → Struggle → Solution” technique. Example: "Before using our system, Sarah’s team spent 3 hours a day on reports. She tried different tools, but nothing worked—until she found our solution. Now? Just 15 minutes a day." 3. Use Contrast & Surprise The brain is wired for novelty. If your presentation sounds predictable, people will tune out. Fix: Vary your tone, pace, and visuals. Drop in an unexpected question, statistic, or pause to keep them engaged. 4. Say Less, Mean More Too much information overloads the audience. They’ll remember nothing. Fix: Cut the fluff. Stick to one core message per slide, per section, per speech. 5. Make It Visual Bullet points don’t inspire. Images and metaphors do. Fix: Instead of saying “Our product is faster,” show a race car next to a bicycle. 6. End with a Bang, Not a Fizzle Most presentations end with “Thank you” and no real impact. Fix: Leave them with one key idea and a clear next step. Example: “If you only take away one thing today, let it be this…” 7. Master the Pause Most speakers talk too fast and leave no room for ideas to sink in. Fix: Silence is power. Pause after key points to let them land. 💡 A great presentation isn’t about information—it’s about transformation. Make your next one impossible to forget. What’s the most memorable presentation you’ve ever seen? Drop a comment below! ⬇
PowerPoint Presentation Tips
Explore top LinkedIn content from expert professionals.
-
-
Most presentations don't fail because of bad slides. They fail because no one feels a connection. They look like lectures. While the best presentations feel like stories. And stories aren’t just entertaining. They’re how humans connect, trust, and remember. Here’s how to make your next presentation unforgettable: 1️⃣ Introduce the Villain ↠ Start with the problem you’re solving ↠ Be specific—what pain points does your audience face? ↠ When they feel the problem, they’ll lean in 2️⃣ Position Your Solution as the Hero ↠ Show how your solution saves the day ↠ Make it aspirational, not just functional ↠ Think: “This could change everything for you.” 3️⃣ Add Personal Touches ↠ Share your “aha” moment: how did you solve this? ↠ Vulnerability creates trust ↠ Your story becomes theirs 4️⃣ Use the Power of Three ↠ People love patterns ↠ Give them three parts: ↠ The challenge, the breakthrough, the transformation 5️⃣ Create a Visual Journey ↠ Your slides should feel like a movie, not a spreadsheet ↠ Bold visuals + concise words = memorable ↠ The simpler, the better 6️⃣ End With a Mic Drop ↠ Leave them with ONE unforgettable message ↠ Tie it back to their pain—and what they can do next ↠ A powerful ending moves people to act 7️⃣ Rehearse Until It Feels Natural ↠ Practice your story—not your slides ↠ Your authenticity is your superpower ↠ The more natural you feel, the more they’ll believe you Great presentations don’t just share information. They spark emotion. Build trust. Inspire action. What strategy resonates most with you? ♻️ Share this to inspire someone to tell their best story and follow Andrea Petrone for more. ---------------- 📌 Want more? Grab your FREE template to create presentations that captivate every audience: https://lnkd.in/evgSDXEX
-
What makes a keynote truly resonate with an audience? I was recently helping a colleague prepare for his first keynote presentation. He knows that I spend a lot of time on keynote stages and that I enjoy coaching others who do as well. Stepping onto a keynote stage can feel daunting, but managing that adrenaline and delivering a compelling message comes down to preparation. When preparing a keynote, many people focus on gathering information. I encourage them to think instead about building a bridge of comprehension so the audience can clearly follow and connect with the message. One framework I often share is what I call the 5 P’s of keynote preparation. 1️⃣ Purpose. Define your goal. What exactly do you want your audience to Know, Feel, and Do? A clear purpose acts as a filter for what makes it into your keynote and ensures the content is relevant and meaningful. 2️⃣ Prime. Your keynote actually begins before you step on stage. Think carefully about your talk’s title and how it is announced. When you prime your audience well, they arrive ready and eager to hear your message. 3️⃣ Plan. Our brains crave structure. Instead of a wandering list of ideas, package your keynote logically. One framework I often use is “What? So What? Now What?” It keeps ideas concise, establishes relevance, and makes them easier to remember. 4️⃣ Premise. Avoid starting with “I’m glad to be here.” Capture attention immediately with a thoughtful question, a compelling story, or a surprising insight. Make it clear where you are taking the audience. 5️⃣ Presence. How you deliver matters just as much as what you say. Keep your posture strong and balanced, gesture with intention, use the space around you, and vary your vocal tone and pacing. These 5 P’s can help strengthen your keynote and improve any high-stakes communication. Always happy to help in crafting your keynote or delivering one to your firm. A quick glimpse at my keynote address at TiEcon last year, where I used the 5 P’s to prepare my own presentation. 👇
-
Confession: I'm a nervous public speaker… (yet I’ll make $1M+ from keynotes this year). Here are 9 strategies that turned my deepest fear into a powerful strength: PHASE 1: PREP WORK Strategy 1: Study the Best. We have the world's best speakers at our fingertips. Use them. Find 3-5 speakers you admire. Watch their talks on YouTube at 0.75x speed. Take notes on their structure and pacing, voice modulation, movement and gestures, audience engagement. Strategy 2: Create Clear Structure. Great speakers don't deliver speeches, they tell stories. Map your journey explicitly: opening hook, 3 key points, memorable close. Tell the audience where you're taking them. Strategy 3: Build Your "Lego Blocks." Don't memorize your entire speech. That's a trap. Instead, perfect these moments: your opening 30 seconds, key transitions, punchlines and closers. Practice in segments, not sequences. When things go sideways (they will), you'll adapt instead of freeze. Weird trick: Practice once while walking or jogging. It simulates the heart rate spike you'll feel on stage. PHASE 2: PRE-STAGE Strategy 4: Address the Spotlight. The Spotlight Effect: We think everyone's watching our every move. They're not. Use the "So What?" approach: Name your worst fear, ask "So what if it happens?", realize it's never that bad. You'll stumble? So what. Life goes on. Your family still loves you. Strategy 5: Get Into Character. Create your speaker persona. Ask yourself: What traits do they have? How do they move? What's their energy? Flip the switch. Become that character. It's not fake, it's your best self. Strategy 6: Eliminate Stress. The "Physiological Sigh" kills anxiety fast: Double-inhale through your nose, long exhale through your mouth, repeat 2-3 times. Science-backed. Immediate impact. PHASE 3: DELIVERY Strategy 7: Cut the Tension. Last week, they asked what song I wanted to enter to. I said "Girl on Fire" by Alicia Keys. They thought I was joking. I wasn't. "It's my 1-year-old's favorite song. Figured he'd be more excited to watch if Dad entered to his jam." Instant laughter. Tension gone. Audience on my side. Find your tension breaker. Use it early. Strategy 8: Play the Lava Game. Your pockets and torso are lava. Don't touch them. This forces you to gesture broadly, open your body, project confidence. Big gestures early build momentum. Strategy 9: Move Purposefully. Don't pace like you're nervous. Move like you own the room. Slow. Deliberate. Purposeful. Use movement to create dramatic pauses. Let your words land. Start with one speech, one strategy: Pick your next presentation—could be a team meeting, a toast, whatever. Choose ONE strategy from this list. Master it. Then add another. Public speaking is a muscle. These strategies are your workout plan. The more you practice, the stronger you get. Remember: Everyone gets nervous. The difference is having a system. Now you have one. Use it. Practice it. Watch yourself transform.
-
Last night, former President Obama and First Lady Michelle reminded us of the power of compelling storytelling in their speeches at the Democratic National Convention. But what’s the secret behind these moments of excellence? Jon Favreau, Obama’s former director of speechwriting, shared five golden rules that are just as applicable to our business presentations as they are to political speeches. Here are five insights you can apply when delivering your next presentation, whether on stage, in a meeting, or in the boardroom: 1. The story is more important than the words Too often, we focus on the right words, but the real question is, “What story am I telling?” Before writing a speech, Favreau would always begin with a conversation, drawing on Obama’s ability to outline a clear narrative first and build the words around it. Always start with the story you’re trying to convey—it’s the backbone of your message. 2. Keep it simple Long presentations may feel thorough, but they are often forgettable. Favreau emphasized brevity: aim for twenty minutes or less. "A speech about everything is a speech about nothing." Narrow your message down to the essential points. 3. Address counterarguments upfront Don’t wait for the Q&A to address objections. In business, as in politics, it's key to acknowledge opposing views and deal with them during your presentation. When Obama delivered his Health Care Reform Plan, he anticipated objections and tackled them head-on. 4. Empathy is key Knowing your audience isn’t enough. You have to step into their shoes. Obama’s speeches resonated because they were written in a language his audience understood. Whether you're presenting to colleagues, clients, or an entire audience, connect by understanding their challenges and perspectives. 5. Persuasion requires inspiration Logic alone won’t motivate. The best way to connect is through stories that touch the heart. In Obama’s 2008 victory speech, Favreau chose the story of Ann Nixon Cooper, a 106-year-old woman who had seen the full spectrum of progress in America. Her story was the perfect reminder that change, though slow, is always possible. Whether you're stepping on stage or presenting in the boardroom, these timeless tips from Obama’s speechwriting playbook can help you connect with your audience, deliver your message effectively, and inspire action. What stories are you sharing in your presentations? #Leadership #PublicSpeaking #Storytelling #Empathy #Inspiration
-
90% of a presentation gets forgotten. So how do audiences decide who's worth remembering? Let’s be honest. Most presentations are totally wiped from people's brains by the time they have their morning coffee the next day. Audiences don't do this maliciously. They do it because their brains are exhausted and trying to filter out the noise. I have sat through enough presentations and delivered enough myself to know one thing: Smart content simply isn't enough. If you don't pass the audience's silent filtering process, you become background noise. That process has three stages: 1️⃣ The Relevance Filter This is where people ask: "Why do I care?" ↳ Talk about their messy reality: Address the exact headache they were complaining about this morning. ↳ Stop zooming out: Nobody wants another 30,000-foot macro trend. Give them the ground view. ↳ Ditch the generic intro: Skip the long wind-up and dive straight into the problem they are facing right now. ↳ Keep it grounded: Use examples that make people nod along and think, “Yeah, I've been there.” ↳ Read the room: If the energy drops, drop your script and address the actual vibe in the space. Once people see your message applies to them, they move to the next filter. 2️⃣ The Resonance Filter This is where people ask: "Do I actually feel this?" ↳ Aim for the gut, not just the brain: Facts change arguments, but emotion changes how people behave. ↳ Lean into the friction: Don't just share a lesson. Share the stakes, the tension, and what went wrong first. ↳ Paint a mental picture: Use analogies that people can physically picture in their minds. ↳ Stop being perfect: People don't connect with flawless case studies. They connect with human slip-ups. ↳ Show the before and after: Paint a crystal-clear contrast between the current pain and the relief you're offering. Feeling something isn't enough. People also need to remember it. 3️⃣ The Retention Filter This is where people ask: "Can I actually repeat this later?" ↳ The 10-word boundary: If your main idea can't fit on a t-shirt, nobody is going to remember it tomorrow. ↳ Ruthlessly kill the fluff: Cut out the extra side stories that dilute your single biggest point. ↳ Give a next-day win: Give them one tiny thing they can literally test out tomorrow morning at 9 AM. ↳ Say it more than once: Don't be afraid to repeat your core catchphrase three or four times. Repetition builds memory. ↳ Make it visual: Give them a simple mental map or sketch that they can easily scribble down in their notes. Great presentations don't overload people with information. They give people something worth remembering. Which of these filters do you see speakers trip over the most? Let me know in the comments 👇 📌 If you want more leadership content like this guide: 1. Follow Lauren Murrell 2. Save the post. 3. Repost to your network. 4. Subscribe to: https://lnkd.in/eRMwPuYk
-
Most keynote talks don’t fall flat on stage. They fall flat in the preparation. Here’s the exact 3-step process I use, from the first briefing call to walking on stage, without cluttered slides or last-minute panic. Step 1: Ask directive questions Before I write a single line, I use the briefing call to understand the room. Not just who’s attending, but what actually needs to change. I always get clarity on: • What do you want the audience to do differently afterwards? • Why does this matter to them right now? • What problem am I there to solve? • What level is the room at? If these answers aren’t clear, the talk won’t land, no matter how good the content is. Step 2: Write a high-level outline Once I understand the room, I map the journey. Beginning, middle, end. I order the ideas so they move the audience, make them easy to remember, and end with a clear action. This is also where I create a short title for each section, usually no more than five words, to sharpen the thinking and keep the talk focused. Step 3: Build visuals that carry the story Only then do I create slides. I avoid text as much as possible and use reference images that do the heavy lifting. Repeating visual motifs helps link ideas without overexplaining. By the time I walk on stage, I know exactly who I’m speaking to, what needs to shift, and how the story gets us there.
-
+1
-
One great presentation can do what multiple applications can't. Over the years, my presentations have earned awards, speaking invitations, and opportunities I never applied for. Most recently, at MAA MathFest 2024, someone from the audience approached me and said: "Your talk was so engaging. You made such a complex topic accessible." On the spot, he invited me to speak to high school students in Chicago. Full expenses paid + speaker fee. Here is the framework I use every single time... (You might want to save this.) 1. Know your audience before you make a single slide → Kids? Public? Policy makers? Academics? → Your job is to design your talk to suit them. → Picture one person in the audience, let's call them "Bola." 2. Map out the entire talk first → Write the takeaway from each slide in one sentence. → Connect each slide logically to the next. → Ask yourself: Will Bola digest this information? 3. Ditch the jargon → Would Bola understand this? → If not, go back to the drawing board. → Use simple, plain English. 4. Make it visual → One message per slide. Big font. Bullet points. → Use visuals or illustrations instead of text (if possible.) → The moment your audience starts reading your slides, you've lost them. 5. Practice as you build each slide → After creating each slide, ask: What will I say here? → This reveals what to add, remove, or fix as you go. → Once done, practice the full presentation again. 6. Never read off your slides during delivery → Deliver like you're telling a story. → Everything on screen is just supporting visuals. → Know your slides inside out. Keep eye contact. 7. Use your body language intentionally → Don't stare at the ceiling, ground, or stand frozen. → Your movement and energy speak louder than words. → This automatically communicates confidence and authority. Great presentations aren’t about showing how smart you are. They’re about making your audience feel something... curiosity, clarity, and inspiration. That’s what makes you memorable. And that’s what opens doors. --- PS: What's ONE thing that's helped you improve your presentations? PPS: Want to see this framework in action? Link to the Chicago talk is in the comments. ♻️ REPOST if this was useful. Thanks!
-
Public speaking used to terrify me. I'd lose sleep the night before... go completely blank in front of a room. I used to dread every presentation. I’d stress over every word. And when I’d finally get up there...nothing. My mind would go blank. Fast forward to today... As a coach, I now run workshops, facilitate, and speak publicly with confidence. This morning, I shared my top 5 tips with the French Chamber of Commerce in Singapore (FCCS) on how to "Speak to Influence". Here’s the breakdown: 1️⃣ Hook them early — 5 ways to open strong: ↳ Tell a story: “I once stood in front of 30 people... and forgot everything I planned to say.” ↳ Ask a question: “What if your biggest fear became your biggest strength?” ↳ Make a bold claim: “Most presentation advice is wrong—and here’s why.” ↳ Drop a stat: “75% of professionals fear public speaking. I used to be one of them.” ↳ Lead with WHY: Not what you're saying—but why it matters. 2️⃣ Prepare with the end in mind Ask yourself: ↳ What do I want the audience to feel? ↳ What do I want them to do after? Design everything—your tone, structure, slides—to drive that outcome. 3️⃣ Say it out loud—before you write it down ↳ We don’t speak like we write. So prep like this: ↳ Speak your ideas aloud. ↳ Then shape them into your script. (Because “Henceforth, furthermore…” doesn’t land in real life.) 4️⃣ End on a peak People remember two things: the peak and the end (Peak-end effect bias). So don’t fizzle out. Close with: ↳ a challenge ↳ a poll ↳ a call-to-action ↳ Or a simple mic-drop moment Make it stick. 5️⃣ Use story structure ↳ Forget data dumps. ↳ Build a narrative: set the context → introduce the hero → the pain → the climax → the solution. Most importantly, Don’t try to be Obama. Be you. Flaws and all. "Be yourself; everyone else is already taken." Oscar Wilde If you’ve ever frozen in front of a room, I’ve been there. And I promise. It gets better. Which tip above would’ve helped you the most? P.S. If this helped, consider reposting ♻️ and share it with someone who's prepping for their next big talk.
-
Most keynote advice is backwards 🙃 People obsess over slides, when the real work starts with a much better question: who’s in the room, and what do they actually need from me? Because if you don’t know the audience, you don’t know the message. And if you don’t know the message, the deck is just decoration. And no one needs more deckoration ! Years ago, a TED coach gave me a simple compass I’ve never forgotten: ABC — AUDIENCE BEFORE CONTENT And honestly, that really is the first move. Before I build anything, I want to know: Who am I speaking to? Why are they here? What are they hoping to walk away with? That’s where the real work starts. In our latest episode of Uncensored Renegades, Jon Evans and I unpack the 4-part framework that separates a good keynote from an exceptional one: 👥 KNOW YOUR AUDIENCE Start by caring about the people. If you don’t understand the people, you can’t speak to the people. 📕 CREATE A NARRATIVE Don’t “pump and dump” or “show up and throw up” information — tell a story people can follow and feel. 🧱 BUILD CONTENT THAT SUPPORTS THE STORY Your slides are a visual aid to help you tell your story. They should help the message land, not compete with it. 📦 OBSESS OVER DELIVERY Do know your material, don’t memorize a script. Preparation is what gives you the freedom to be present when it counts - to react and respond in real time. And honestly, that’s the whole game. Not more information. Not fancier slides. Not trying to sound clever. The best keynotes are built for humans. They’re clear. They’re intentional. They make people feel something, see themselves in it, and remember it after they’ve left the room. And the work starts long before you ever get on stage. That’s why I care so much about preparation — because preparation is what gives you the freedom to be present. To meet the moment. To actually listen to the room while you’re in it. That’s the difference. If you speak to humans for a living, or even just occasionally when it matters most, this one’s worth your time. 🎧 Listen to the episode to learn more here Spotify - https://lnkd.in/gmRGphbf Apple - https://lnkd.in/gxHn-mXs